Coffee consumption in the Philippines is in its all time high. This is due to the fact that a lot of Millennials love drinking coffee. Coffee business has arises into a million pesos industry. With some major players importing beans from other countries to filled up the demands in the local market. Different café and coffee shops reinvented different types of coffee drinks, some cafe's offer coffee with chocolate flavor and some café even offer Durian coffee.
When the demand for coffee went up, the demand for baristas also went up. Opening up a window of opportunities to job seekers wanting a job in the cafe setting.
That’s why “The 12th Philippine Grand Barista Cup" and the "5th Latte Art Showdown” is underway and we can’t wait to see how creative Filipino baristas are and how capable they are to compete with the world.
Allegro Beverage Corporation, in partnership with LNA Management Group, will be hosting the longest-running Barista competition this year. Make sure to mark your calendars and don’t miss these following dates:
- September 13, 2018 – 5th Latte Art Showdown
- September 14, 2018 – 12th Philippine Grand Barista Cup (PGBC)
The competition will take place at the Asia Food Expo (AFEX) in the World Trade Center, Pasay, Metro Manila.
12th Philippine Grand Barista Cup competition aims"
(1) to promote the excellence and recognition of the barista profession,
(2) to increase the appreciation for specialty coffee especially Philippine Arabica beans,
(3) to raise the bar for Filipino baristas competing in world championships.
(2) to increase the appreciation for specialty coffee especially Philippine Arabica beans,
(3) to raise the bar for Filipino baristas competing in world championships.
The Philippines’ highest rank to date in the competition is at 13th place out of 60 countries at the World Barista Championships. And Mr. Leo De Leon observed that every year the Filipino baristas are getting better at what they do, and the world is slowly recognizing Philippines' Arabica beans.
Mr. Leo De Leon, President of Allegro Beverage, led the sponsors night last September 9, 2018. He officially introduced the competition to the public. He is also announced that the Grand Winner of each event will receive the following:
- Championship trophy
- A Barista Kit worth Php 15,000
- Free overnight hotel stay at the prestigious Midas Hotel & Casino
- Allegro gift bags from their valued sponsors
- and a Franke fully automatic espresso and cappuccino machine worth Php 100,000.
The competition has been running for 12 years and barista finalists had evolved along with it including the technical and creative skills with regards to service presentation, creativity, and passion for coffee. In fact, most of the Philippine Grand Barista Cup winners had relocated overseas since experienced Filipino baristas are highly in demand in cruise ships, hotels, casinos, restaurants, and coffee shops. What’s more surprising is natural born Filipinos are sometimes being sent by other countries to represent their country in the competition.
The final list of participants for the Philippine Grand Barista Cup 2018 are:
- Jordan Paez
- Ana Franchesca Arce
- Christian Beltran
- Michelle Anne Rivera
- Ian Lester Matela
- Ryan Malan
- John Richard Co
For the 5th Latte Art Throwdown, Allegro already has short-listed the potential participants. This article will be updated once the final list of participants is announced.
PGBC 2018 Panel of Judges
This year’s panel of judges are the best among the best in the coffee industry.
International judges include the Italian Barista Champion at the Coffee In Good Spirits 2017 Marco Poidomani, the international Export Manager of Southern Italy’s leading coffee bean Caffe Moak Frances Neri, the Export Sales for South East Asia, Central Asia, and Russia forCrem Internation, a Sweden national, and a very tall guy Fabian Fredriksson, The Singaporean and Brand Ambassador of 1883 Maison ROUTIN France Syrups Tristan Destura, and the Franke Coffee System Asia Sales Director Fernando Menendez of Spain.
The local judges are some of the country’s most prominent and respected coffee and barista experts including as the man with many titles Ernie Mesina who is an Espresso Chef and Master Barista, Coffee Concepts Specialist, and Food and Beverage Operations Training Consultant. He will be joined by the 2018 Philippine National Latte Art Champion Joe Marie Lichangco, the Service Manager of Allegro Beverage Corporation and has been a technical judge of PGBC for 5 years Sherwin Halasan, and the 1t runner-up of the 2017 PNLA and now the Head Barista at Toby’s Estate Coffee Roasters Philippines John Richard del Rosario.
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