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SARAH GERONIMO: Launches Own Make up Line

Philippine Popstar Royalty Sarah Geronimo launches ‘affordable’ makeup line.

Sarah Geronimo has always envisioned herself having her own business.  She considers this launch of her own make up line as a dream come true. She personally hand-picked everything from its individual content down to its design up to its packaging.






If you'll look closely, her make-up up line has a musical note emboss on each items! Showing her love for music. One can say that music greatly influenced her make-up lines designs.

Chad told Sarah he'd buy Sarah's make-up line to which Sarah G replied:"Ako ng bahala sayo, bibigyan ka namin, "Kung pwede ko lang silang bigyan lahat. Pero guys, pabayaan niyo naman akong bumisness," Sarah Geronimo said in jest. 

Sarah Geronimo's army of Popsters showed their support to Sarah by purchasing her cosmetics line called Pop Studio.  

“Trend kasi siya ngayon. And ever since mahilig talaga ako magmakeup. I enjoy doing my own makeup ‘pag meron akong personal na lakad. Actually ‘pag nagmi-makeup kami ng makeup artist ko medyo pakialamera me. Palaging collaborative,” said the Kapamilya singer in an exclusive interview at an event organized by online e-commerce platform Shopee held at the Kia Theatre.

Geronimo then went on to thank the people who supported her in pursuing what she always wanted to do, saying: "I’m happy na ganun ka-supportive ang glam team ko. At ganun din ka-supportive ang manager ko si Boss Vic (Del Rosario). So ayun buti na lang meron kaming mga industry experts who helped us in producing itong makeup line namin na Pop Studio.”

Sarah revealed that she made sure she had a say in all aspects of the brand as she wanted not only her fans to enjoy it but she herself as well.

“Definitely. May consultant din kami na makeup artists so very important na hands-on ako kasi nga gusto ko ‘yung ibebenta namin na produkto ‘yung talagang ginagamit ko rin - ‘yung ma-eenjoy kong gamitin hindi lang ‘yung mga customers natin," she quips.

Meanwhile, the Popstar Royalty revealed what makes the products from her line of cosmetics worthy of every centavo.

“We made sure kasi na very relatable. ’Yung talagang magagamit nila for their everyday look. ‘Yung day time puwede din pang-night time. Meron pang fresh look lang. Tapos merong glam look at night. So kumbaga tinatawag namin siyang two-in-one. So dual purpose siya kumbaga," the 30-year-old singer said.

Asked what fans can expect from her now that she’s part of the Shopee family, she said: “Marami. Maraming surprises. Abangan po ninyo. I’m happy na I’m helping Shopee promote ‘yung kanilang biggest lowest price sale. 6.6-7.7. It will start on June 3 to July 7.”

Some of the products from Sarah Geronimo’s makeup line include primer, makeup sponges and brushes, blush with contour, day and night eyeshadow palette, brow pencil with mascara, foundation stick with liquid concealer, and matte lipstick with lip balm. 

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